A manifesto is a short, actionable book that is given away to spread ideas
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9 Things I Learned from Alan Mulally - Bryce
Hoffman offers practical insight on American Icon Alan
Mulally who, in 3 years, made Ford the most profitable automaker in the world while the rest of the
American automobile industry fell apart in the face of the worst economic crisis since the Great Depression ...
without taking a government bailout.
is the link for your free download
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9 Things I Learned from
Bryce G. Hoffman is an award-winning journalist who has covered the auto industry, both in the United
States and around the world, since 1998. He is the author of American Icon: Alan Mulally and the Fight to Save Ford Motor
Bio Source: amazon.com, changethis.com 6/24/12
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